A high-converting website for a local bin cleaning business.
RASTRICK. MADE designed and developed a fast, mobile-optimised, SEO-ready website for Bin Revivals to help build trust, showcase real results, and convert visitors into quote requests. Custom-coded. Zero templates. Conversion-focused from the ground up.
The project. The brief.
Confirmed Lighthouse results across mobile and desktop. Strong foundations across performance, SEO, accessibility, and best practices — built right from the start, not bolted on after.
The challenge. The fix.
No strong digital presence. No conversion path.
Bin Revivals needed a professional online presence that could do more than exist. The brief was clear: build instant trust, clearly explain residential and commercial 240L bin cleaning services, showcase real reviews and transformation visuals, and support future local SEO growth in the Manawatū region.
The website had to feel clean, modern, and trustworthy — but never generic. For a small local service business, the website is often the first and only impression. If it doesn't convert, nothing else matters.
- No custom-coded website presence
- No conversion-focused user journey
- No clear service or pricing structure online
- No local SEO foundation for Manawatū search visibility
- No trust signals or review integration
- No mobile-optimised experience for local search traffic
Built around one goal — quotes.
Every decision on this build came back to the same question: does this move a visitor closer to requesting a quote? The homepage was engineered to guide users from problem awareness to action — with clear service explanations, real customer social proof, transparent pricing pathways, and a frictionless contact form at the end of the journey.
Local SEO wasn't an afterthought. Manawatū service-area relevance was built into the page structure, headings, metadata, and schema from day one. The result is a site that's ready to be found — and ready to convert when it is.
- Conversion-focused homepage built around quote requests
- Clear service positioning — residential and commercial 240L
- Real customer reviews and before/after trust signals
- Simple, transparent pricing structure
- Local Manawatū SEO targeting baked in at build
- Fast-loading, mobile-first responsive design
- LocalBusiness schema and Open Graph metadata
- Web3Forms integration for direct lead capture
Six features. One goal.
Before. After.
Starting point.
- No strong custom website presence
- Limited SEO structure
- No conversion-focused user journey
- Limited trust presentation
- No structured service or pricing information
- No local search visibility foundation
What it became.
- Premium custom-coded website
- Clear service and pricing structure
- Verified customer reviews included
- Strong mobile-first experience
- SEO-ready page structure from launch
- Fast-loading, optimised assets
- LocalBusiness schema + Open Graph metadata
- Quote-focused user journey end to end
- No monthly subscription fees — Jake & Danielle own it outright
Built with. No shortcuts.
Vanilla.
Fast.
Custom.
No frameworks. No bloated builders. No unnecessary dependencies. The Bin Revivals site is built in clean HTML, CSS, and JavaScript — optimised for speed, accessibility, and long-term maintainability.
Every tool chosen has a clear purpose. Nothing is included to look impressive on a spec sheet — it's included because it makes the website better for the business it serves.
The site. In the wild.
Revivals.
Need a website that turns visitors into leads?
RASTRICK. MADE builds custom websites for service businesses that need more than a pretty homepage — they need speed, strategy, SEO, and conversion-focused design. Based in Canberra, building for clients across Australia and New Zealand. Tell me about your business and I'll come back with a straight answer.
